There are a lot of SEO tips you can find online, and most of them will work, but you should ask yourself what your competition is doing? It is important to be different and have your own approach that will also be beneficial. It changed pretty much over the years and search engines are constantly trying to improve. Because of this, it is much harder to make your website optimized in such a way that you can be on the first page of Google for a certain keyword.
User experience is the number one thing you should focus on. Every second that a user spends on your website counts, and also where they are spending their time. So, you should always look for ways to get their attention and keep it. It is easy to make a great headline, but if the content isn’t that good, they won’t stay for a long time. Always try to increase your traffic, and there are sites like vivatraffic that know how it should be done, so learn in order to improve.
Free Tools
Before you start making changes you need to know where to start from and how to do it. It is great that we have a lot of free tools that will help you a lot in figuring out where you made a mistake. Most of them won’t fix it for you, but you will have the needed information for making changes.
Even Google has gone a long way to provide its users with a way to enhance their websites. We now have Google Analytics, Google Keyword Planner, and Search Console. If you want to have even better service, you can pay for some better tools. Most things you need you can find for free it will just take more time and effort. Read more about it here: https://www.quicksprout.com/2016/06/15/the-ultimate-guide-to-using-google-search-console-as-a-powerful-seo-tool/
Check Your Competition
If you get an awesome idea to improve your website, there is probably a 95% chance that someone already had the same idea. You should save your time and just check what your competition is doing. Copy what they are doing and then try to add more value to it. This way you will progress faster without much effort.
Platforms like SEMrush have options where you can check what keywords they are ranking for compared to you. It will also provide you with statistics that will show what are they doing better. It doesn’t have to be your competition you can follow the trends big companies are using.
Have an Awesome Content
In order to have great content, you need to know your users or clients. It is much easier to provide to them what they need when you know how they think. Quality content is now a crucial part of each website because you can’t just add a bunch of keywords and try to rank for each of them.
Your content should include videos or moving images that will gain user attention. It has to be related to the page and placed correctly so everyone who visits the page will see it. When your content has detailed information your users won’t need to visit other websites to gather information.
Build External Backlinks
Backlinks are probably one of the best options to gain more traffic and get recognized by Google. There are a lot of ways to do it, and more you invest your time in it, you will have more chances to get one of the top 3 spots.
The first thing you can do is get on social media and boost your accounts. When you have a lot of following, you can promote your websites by placing them in the description. It is hard to grow on social media, but there are also tools that you will help organize. A lot of companies are using bots that will add pictures and hash tags automatically. That way, you only need to set the program and leave it.
Influencers are large now, and if you get a good price, it can produce a lot of traffic. Connect with people that are in your niche and ask them to share your website. It can be really expensive if they are a big star, but if you have everything else set correctly, it can potentially make you a lot of money. You have to choose the right influencer that has a lot of exposure. Read more on this link.
Stay Updated
It won’t matter if you have everything set up if you just leave it hanging. After some time you will notice that traffic will drop if you don’t stay updated. If search engines are constantly trying to improve, you also have to. Change your interface after a couple of years and if your competition added a new feature you should also think about it. There will always be something to enhance.
